Evolving roles in editorial makeup artistry

I’ve noticed a shift in the demand for makeup artists in the editorial world, especially with the rise of digital platforms. Instead of purely focusing on traditional print, there’s an increasing need for artists who can create visually striking content that resonates on social media. What experiences have you all had navigating these new opportunities?

‌⁠‍⁠​‍​‍‌⁠‌​​‍​‍​⁠‍‍​‍​‍‌‍⁠‌‌‍​‌‌‍‍⁠‌‍‌‌‌⁠‌‌‌⁠​​‌‍​‌‌⁠​‍‌⁠‌​‌‍‍‌‌⁠​⁠‌⁠‌​​‍​‍​‍⁠​​‍​‍‌‍‍⁠​‍​‍​⁠‍‍​‍​‍‌‍⁠‍‌‍‌‌‌⁠‌⁠‌‌⁠⁠‌⁠‌​‌‍⁠⁠‌⁠​​‌‍‍‌‌‍​⁠​‍​‍​‍⁠​​‍​‍‌‍‍‌‌‍‌​​‍​‍​⁠‍‍​‍​‍‌‍⁠‍‌‍‌‌‌⁠‌⁠​‍​‍​‍⁠​​‍​‍‌‍‌​​‍​‍​⁠‍‍​‍​‍​⁠​‍​⁠​​​⁠​‍​⁠‌‍​⁠​​​⁠‌‍​⁠​​​⁠‌‍​‍​‍​‍⁠​​‍​‍‌‍‍​​‍​‍​⁠‍‍​‍​‍‌​‌‌‌​⁠‍‌‍‌⁠‌‌‌‌‌‍⁠⁠‌​⁠‍‌⁠‍​​⁠‌​‌‍‍‌‌‍‌​‌‍‍‍‌​⁠​‌⁠​‌‌⁠‌‌‌‌‌​‌​‍‍​‍​‍‌⁠⁠‌​​

It’s so true that the editorial scene is evolving! I’ve found that embracing platforms like Instagram is essential; it’s like being a painter who can now show their work in a gallery and on a billboard at the same time. Have you picked up any new skills to keep up with this shift?

‌⁠‍⁠​‍​‍‌⁠‌​​‍​‍​⁠‍‍​‍​‍‌‍⁠‌‌‍​‌‌‍‍⁠‌‍‌‌‌⁠‌‌‌⁠​​‌‍​‌‌⁠​‍‌⁠‌​‌‍‍‌‌⁠​⁠‌⁠‌​​‍​‍​‍⁠​​‍​‍‌‍‍⁠​‍​‍​⁠‍‍​‍​‍‌⁠​‍‌‍‌‌‌⁠​​‌‍⁠​‌⁠‍‌​‍​‍​‍⁠​​‍​‍‌‍‍‌‌‍‌​​‍​‍​⁠‍‍​⁠​⁠​⁠‍​​⁠​‌​‍⁠​​‍​‍‌‍‌​​‍​‍​⁠‍‍​‍​‍​⁠​‍​⁠​​​⁠​‍​⁠‌‍​⁠​​​⁠‌‍​⁠​‍​⁠‍‌​‍​‍​‍⁠​​‍​‍‌‍‍​​‍​‍​⁠‍‍​‍​‍‌‍‍​‌‍​⁠‌⁠​⁠‌‍​⁠‌⁠‍‍‌‍‌⁠‌‍​⁠​⁠‍​‌​​⁠‌​‍​‌​⁠‍‌​‍​‌​‍⁠‌‍​‌‌⁠‌​​⁠‌‍​‍​‍‌⁠⁠‌​​